Object Detection and Counting

Organisations and businesses use people counting systems to track or measure how many people are in a location orspace such as a retail store or office space. People counting helps enterprises make critical decisions on how to utilize the space efficiently, drive sales, improve customer experience, manage queues moreefficiently or ensure safety, to name a few. Previously, people counting was done manually by an employee stationed at entrances and exits with a people counting device (also known as footfall counters) such as a hand clicker.

With the availability of new and more modern approaches to people counting, enterprises can now choose from a variety of people counting sensors and solutions such as video cameras, thermal sensors, Wi-Fi, or Bluetooth beacon sensors.

Estimate the number of people in an area or the population density of a crowd.

Our footfall tracking systems utilize advanced algorithms and image processing techniques to detect and track individuals as they enter and move within a defined area, such as a retail store or public space. These systems leverage cameras strategically placed at entrances or specific locations to capture high-resolution video footage or images.

We prioritize privacy and adhere to data protection regulations. Personal identifiable information (PII) is anonymized and not stored, ensuring customer privacy while still providing valuable aggregated insights.

Product Overview

In addition, the statistics of people counted provide useful information for event detection or strategy planning for a moderated area. Our computer vision-based footfall tracking systems revolutionize retail analytics by providing accurate, real-time, and actionable data on customer behavior. By leveraging advanced algorithms and image processing techniques, these systems enable retailers to optimize store operations, enhance customer experiences, and make data-driven decisions to stay competitive in today’s dynamic retail landscape.